Case Studies: GMA Innovation Award - H-E-B Unsaleables Reduction Program

This case study illustrates that the key to successful bottom line results is the implementation of an unsaleables reduction program that focuses on "Take Responsibility and Be Accountable" – one touch point at a time, at every point within the supply chain including changes in processes, procedures, and private label product packaging. It proves that if you invest in "doing the right thing", you will see bottom line results through a reduction in unsaleables.
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